Finally, Baba Ramdev apologizes in SC on misleading ads

Ramdev

Rama Krishna Sangem

Finally, Baba Ramdev and Balkrishna tendered apologies before the Supreme Court in a case related to misleading advertisements of his company’s herbal products. The SC on April 2, Tuesday rebuked Patanjali Ayurved, led by Ramdev, for disregarding its directives in the misleading advertisements case. The court instructed the company to treat the contempt petition against it with gravity.

Both Ramdev and Patanjali Ayurved’s managing director Acharya Balkrishna appeared in person, as directed by the Supreme Court. The company tendered an ‘unconditional apology’ for breaching the court’s order.

“Take this contempt seriously. We are getting the impression that you are representing somebody who is in the teeth of an undertaking given to this court. For you to go like a shot and give a press conference in 24 hours shows you knew about the proceedings and then you violated them,” the Supreme Court bench comprising Justices Hima Kohli and Ahsanuddin Amanullah, told senior advocate Balbir Singh, appearing for Ramdev.

The Supreme Court further stated that it was considering pursuing the contempt petition against Patanjali to its ‘logical conclusion’. “We usually do not follow through on contempt cases, and it is about making one realise the majesty of the law, but there are exceptions, and perhaps you are falling under that exception,” said the bench.

 

SC unhappy with Ramdev

The Supreme Court further slammed the company for persisting in publishing advertisements despite prior warnings. Patanjali, on the other hand, claimed that its media department was unaware of the order. Although Patanjali apologised for the oversight, the apex court dismissed it as mere ‘lip service’.

“Being the co-founder of the organisation, we refuse to believe that the company was not aware. You holding the press conference within 24 hours shows that you were cognisant,” SC’s Justice Kohli said.

“Not just the Supreme Court; every order passed by courts across the country has to be respected,” said Justice Kohli, adding, “[This is] absolute defiance. We are not convinced by the apology. We need to take contempt cases to a logical conclusion.”

Patanjali Ayurved was directed to submit two affidavits for separate instances of contempt. The first affidavit addressed why the company persisted in disseminating misleading advertisements despite committing not to do so in court. The second affidavit concerned its failure to respond to the contempt notice issued to Balakrishna and the company.

Rama Krishna Sangem

Ramakrishna chief editor of excel India online magazine and website

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Rama Krishna Sangem

Excel India national news magazine is a media startup founded and piloted by Rama Krishna Sangem, a Hyderabad based senior journalist with over three decade experience in the field of media, mostly in print journalism. His rich experience in reporting for both Telugu and English newspapers and heading a TV news channel and some online outfits will be of immense use to this venture. Excel India English news magazine seeks to fill the gap of analytical understanding to our readers who today are confronted with myriad media platforms. Our online version not only offers regular updates and commentary on happenings around us, but also gives larger stories not limited by space constraints of a print magazine. Excel India is ably run by a team of senior journalists committed to values and quality standards in the profession. We urge you all to support and guide us in this endeavour. Reach us at excelindiaweb123@gmail.com