Rama Krishna Sangem
Aha and People Media Factory’s The South India Film Festival (SIFF) commenced its inaugural edition with a grand lamp lighting ceremony graced by esteemed personalities including Minister of Cinematography and Roads and Buildings Komatreddy Venkatreddy, Allu Arvind- Co-Founder of Aha Megahana Jupally, Director of Myhome constructions and Meru Schools, TG Vihswa Prasrad of People Media factory, Ajit Thakur, Ravikant Sabnavis, CEO of aha, Director Vamsi Paidipally.
The day continued with engaging conversations and insightful panel discussions. Mayank Shekhar, renowned film critic and journalist, along with the legendary Allu Aravind, engaged in a captivating conversation delving into the heart of Telugu cinema. Meanwhile, moderator Vani Rane led a discussion on the GenZ perspective on Telugu cinema with the latest sensations Santosh Shoban, Anand Devarakonda, and Gouri Priya, unveiling fresh outlooks that shape the future of cinema.
There was also an interesting discussion on success of cinema formula led by panellists Suparn Verma of Mirazapur fame and producer Anil Thadani, said a press release.
The highlight of the day was an engaging fireside chat led by esteemed Indian Film Critic, Taran Adarsh, with Swapna Dutt, unveiling the journey of ‘Kalki’. This conversation ignited curiosity and anticipation for this cinematic marvel, leaving attendees in awe and new age directors sai rajesh and sailesh kolanu engaged a in insightful conversation with Prema Malini.
Fresh voices in film industry
The Evening Gala, hosted by the lively and engaging pair of Laxmi Manchu and Navdeep, ignited the atmosphere with laughter and playful banter, ensuring a night of celebration and camaraderie that would not be easily forgotten. Later in the event, the focus shifted to the announcement of winners in three categories: Short Film (3 to 15 mins), Sprite Shorts Short (under 3 mins), and Music Videos , Long Format Film under 60 mins. One of the highlights of the evening was a grand tribute to the megastar by Teja Sajja, whose extraordinary dance performance left the audience spellbound.
Allu Arvind said, Co- Founder of Aha said: “With Aha we’ve always championed new talent, and the South India Film Festival (SIFF) embodies our commitment to nurturing fresh voices in the industry. SIFF brings together a diverse range of talent, innovation, and cultural richness from the South Indian film industry..
TG Vishwa Prasad of People Media Factory said: SIFF’s inaugural edition was a monumental occasion that brought together luminaries from the South Indian film industry, setting the stage for a celebration of regional storytelling and cinematic excellence.
Ravikant Sabnavis, CEO of aha said: The South India Film Festival (SIFF) marks the dawn of a new era in the regional cinema landscape, bringing together esteemed personalities and emerging talents in a celebration of storytelling and cinematic excellence.